---
title: "3 Steps to #Social Video"
description: "Watch Megan Plis Knapp's 6-minute presentation from #BankSocial and learn her simple 3-step process for making social video at your bank that gets results."
image: https://blog.plansmith.com/hubfs/Blog_Pictures/3StepstoSocialVideo.png
---

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# Plansmith Blog

# 3 Steps to #Social Video

Posted by [Megan Plis](https://blog.plansmith.com/author/megan-plis) on 4/10/17 2:41 PM

Find me on:

[LinkedIn](https://www.linkedin.com/in/meganplis/)

- [Tweet](https://twitter.com/share)

Social video is hot right now. So hot in fact that 90% of users say that product videos are helpful in the decision process (**[Hyperfine Media](https://blog.hubspot.com/marketing/video-marketing-statistics#sm.00001i26cl889eayy5e15y3z97hqd)**).

But there's a counter: 60% of viewers will stop watching after 2 minutes of video!

Clearly, there's a sweet spot for making social video that converts.

Watch my 6-minute presentation from **[#BankSocial](http://banksocialmediaconference.com)** and learn my simple 3-step process for making social video that actually gets results.

**3 Steps to #Social Video**

 

 

How's your bank or credit union using video?

Do you have questions about video or social strategy? Comment below or **[email](mailto:mplis@plansmith.com)** me!

 Topics: [social media for community banks](https://blog.plansmith.com/topic/social-media-for-community-banks), [community bank marketing strategy](https://blog.plansmith.com/topic/community-bank-marketing-strategy), [social video for banks](https://blog.plansmith.com/topic/social-video-for-banks)

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