Why is it that we, as humans, essentially plan every minute of every day, yet find it difficult to do similarly in our business? We are planning, whether we realize it or not, while walking down the street. We are looking ahead, anticipating other peoples' movements and planning our actions, albeit subliminally. When we are driving, we constantly look ahead watching the cars around us and the road ahead. Not only are we constantly planning but we do so to adapt to our environment and make course corrections to either avoid a problem or take advantage of changing circumstances. In other words, planning never stops.
